Reliance on Irrelevant Relevance

What a tongue-twister. eh?

In the past couple weeks, my suitemates and friends have been really getting into their video games. I believe it was mainly Oblivion. I played it for the first time a couple days ago and thought it was a stupid game. I don’t know how people can spend so much time playing it. My friends would all sit around and play this game on their separate computers/game systems, not interacting with one another — except for the occasional, “Dude, what the f***?!”

While this is going on, I’m in my room by myself, watching the news — on television — and reading a book — on paper. I’d occasionally go into their room and overtly make my presence known. I got no reaction. Twitter update: “Technology stole my friends.”

Our reliance on technology has become so bad. I’ve even become disgracefully reliant on it, tweeting irrelevant updates. However, I’m not as bad as some of my friends. You can call me an old fart, but human interaction is trembling these days.


This is where I pull in some PR. We can see how reliant people are on technology, therefore, we need to learn how to take advantage of that. People are so tech-savvy and non-traditional in the modern world that even website need to be tweaked on a daily basis to fit with this technological movement.

So, how about the old traditional farts? That all depends on your company’s audience. If your audience consists of only a small number of traditionalists, no matter how reluctant they are, they need to be forced into this modern technological wave. That’s coming from a reluctant traditionalist.  Times are changing and will continue to move into this technological wave. Companies may be losing some support by reluctant traditionalists, but you have to break a couple eggs to make an omelet.

As for me and other traditionalists, we’ll probably just build a small village and incase it in a forest, telling our children that monsters roam beyond the forest.

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3 Responses to Reliance on Irrelevant Relevance

  1. ryanmarler says:

    I hate the advancement of technology. I hate that the next time I have to buy a cell phone, I’ll more than likely have to get a smart phone. When that time comes, I’m no longer going to carry a cell phone. Those in my layout and design class know that technology will be the downfall in my PR career.

  2. scottspiegel says:

    I agree with you on the first point you make regarding video games. I see no point in them – I understand it’s a form of entertainment but it does not benefit the users in any way and it wastes hours upon hours. But when it comes to technology, it’s obviously good to hop on board. Life is only going to become more and more technologically driven.

  3. hannahkrhoad says:

    I would like to disagree with the fact that not all video games do not benefit the users in any way. Look at the many educational video games that are directed towards teaching kids how to read, write, or even talk these days. I don’t think all video games are benificial to the users but they aren’t all bad either. Even if we don’t like the technology that is coming we have to hop on board or just expect to be left behind.

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