One thing I love about our degree is how dynamic and evolving it is. It’s not a field you will ever fully know, master or understand. I find myself constantly learning more and more about public relations. When people ask, “What is public relations?” I always respond, “That’s a good question!”
I had a roommate ask me today, “So, do you enjoy advertising?” and I said, “NO!” She was confused because she thought advertising and PR were essentially the same thing. I tried to explain that advertising, marketing and PR were all three closely related, however very different things.
This leads me to my point: I’ve discovered a new pet peeve; it’s one that has kind of grown off of an original one. I’ve always gotten very annoyed when I can tell someone is talking about something they know nothing about. Magnifying that, though, I’ve discovered I hate, hate, HATE it when people throw out the term “PR” without any consciousness of what it truly is. I’ve been hearing lately, “go out and do PR,” or “I’ve been doing PR for us” and it’s driving me up a wall.
I just sit there and laugh because, that person certainly has NO idea what constitutes the field of public relations, nor do they know they don’t know. It’s MY major and I still don’t half of the time!
So pros and cons:
Pros: I enjoy what a diverse, broad, dynamic field it is. I love that it requires constant learning, adapting and improving
Cons: It’s really hard to quickly answer the “What is PR?” question, and people who pretend they “do PR” are obnoxious.